Saturday Insurance

about us

We didn't invent insurance

But we’re on a mission to make it better – one customer at a time

A playful family enjoying time having insurance secured by Saturday Insurance.

Why we exist

Building financial security is more important than ever.

People are living longer, jobs are less stable and many of us are taking care of multiple family generations. And although insurance is a really important part of any financial plan, most people don’t know where to begin or who to trust.

That’s why we created Saturday.

At Saturday, our mission is to make insurance simple, transparent, and affordable for everyone.
Saturday Insurance founders Chris Cheng and Dennis Ho

Our founding team

Saturday was founded by Chris Cheng and Dennis Ho, longtime friends and actuaries with over 30 years of insurance experience between them.

They share a passion for personal finance and giving everyone an opportunity to build financial security.

What we do

Saturday Insurance is a licensed, independent insurance agency that makes it easy to get expert advice and shop all the top insurers from the comfort of your own home. With Saturday, you can request quotes online and shop at your own pace without any salespeople bothering you. And when you’re ready, we have salaried professionals available to answer your questions, help you pick the right coverage and get you approved as quickly and easily as possible.


Our insurance partners

We believe it matters which insurer is standing behind your coverage.

That’s why we only offer products from a curated group of the strongest, most trusted insurers in the country.

Our products

We offer life insurance and disability insurance to protect your income while you’re working, and income annuities and long-term care insurance to protect your savings in retirement.

Select a product to learn more.

Saturday Insurance Services, LLC (“Saturday” or “Saturday Insurance”) is a licensed, digital insurance advisor. All tools, quotes, and information provided by Saturday are for educational purposes only and based on the limited information, if any, provided by you. We urge you to consult with your financial and tax advisors before making any purchase decisions. All quotes and estimates are non-binding and are not to be construed as a guarantee you will be able to purchase insurance. Availability of insurance and final pricing is determined solely by our insurer partners and subject to their review and acceptance of a completed application. All product guarantees are subject to the claims-paying ability of your insurer.