Saturday Website Privacy Statement

For our visitors and customers in the United States. Effective as of May 1, 2019.


Saturday Insurance Services LLC (“Saturday” or “we”) is committed to respecting and protecting the privacy of our online visitors and our customers. We recognize that individuals need to understand how their privacy is protected, so we have established the following privacy statement (this “Privacy Statement”) for our visitors and customers. This Privacy Statement explains what Personal Information Saturday will collect about you via the Saturday Website as well as offline, and how we will use, protect, and disclose that information to provide you with the Saturday Website and other related services, products, features and content (collectively, the “Services”). This Privacy Statement should be read in conjunction with Saturday Website Terms of Use. By using the Services or by otherwise providing Personal Information to Saturday, you consent to Saturday’s collection, use, and sharing of the data as described in this Privacy Statement.

This Privacy Statement covers personally identifiable and non-personally identifiable information collected by Saturday when you visit or use the Saturday Website or use the Services. Please note that this Privacy Statement does not apply to third parties, including entities that Saturday does not own or control, such as insurers to which you apply for a policy (each, an “Insurer”) or third party sites that may have a link to or from the Saturday Website. Each Insurer may have its own privacy policy with respect to its use and disclosure of the information provided to them.

Personal Information” means personally identifiable information, such as your name, address, and email address. Aggregated data, de-identified data, and other information that is related to you but is studied as a group or does not otherwise identify you specifically is not considered to be Personal Information.

The “Saturday Website” is our website located at


In order to provide you with the Saturday Website and other benefits of the Services, Saturday collects certain information from you and your devices. This may happen in several ways.

1. Information that You Provide to Saturday

You may provide Personal Information, including but not limited to your name, company, address, and email address, directly to Saturday. You may provide Personal Information to Saturday online when you visit the Saturday Website, when you register for an account, when you request a quote or apply for a policy, when you purchase a policy, when you interact with us via chat, email or phone, or when you otherwise provide information directly to us either through the Saturday Website or offline.

2. Information Automatically Collected by Saturday

In addition to the information you provide, when you use the Saturday Website, Saturday may also automatically collect certain information (“Automatic Data”) from your devices that you use to access the Saturday Website, including but not limited to the following: IP address, browser type and language, geographic location, date and time of your visit, device-specific information (e.g., device type, operating system version, etc.), referral source, and the Saturday Website pages that you visit. None of the Automatic Data by itself is deemed to be Personal Information.

We and our service providers may use technologies such as cookies, beacons, and tags, to administer the Saturday Website, to provide analytics services, to customize your website experience, and to gather the Automatic Data. When you use the Saturday Website, we may use both session cookies (which expire once you close your browser) and persistent cookies (which stay on your computer until you delete them) to make your experience on our site more personal and interactive. You may disable the use of cookies by adjusting your browser settings; however, if you remove or reject our cookies, it may affect how the Saturday Website works for you.


1. Collected Information

Saturday may use your Personal Information and Automatic Data (collectively, the “Collected Information”) to:

  • Provide you with the Services (including to process your quote or application and to provide you with the Saturday Website);
  • Communicate with you, including in response to your requests, to provide you with information in connection with or regarding the Services, and to provide you with other administrative information;
  • Communicate with you about products or services that may be of interest to you;
  • Provide you with customer-related services;
  • Verify your identity and authenticate you;
  • Manage our business, including performing accounting, auditing, and other internal functions;
  • Improve our marketing efforts;
  • Conduct research, perform analysis and identify usage trends and to measure, maintain, protect, develop, and improve our website, products and services;
  • For risk control and fraud detection and prevention;
  • To comply with laws and regulations, legal investigations, contractual obligations, and our own internal policies; and
  • For other purposes as permitted by applicable law.

Saturday may share or disclose Collected Information (including Personal Information) in the following situations:

  • With insurers and other vendors in order to process your quote or application;
  • With third parties acting on our behalf, such as website providers, data analytics providers, and other service providers;
  • If we determine a website or policy violation has occurred, or to enforce the applicable Saturday Website Terms of Use;
  • If we believe such disclosure is necessary to identify, contract or bring legal action regarding injury or interference with the rights and property of Saturday, including to enforce Saturday’s rights against unauthorized access or attempted unauthorized access to Saturday’s information technology assets or against other inappropriate use of the Services;
  • To comply with laws, regulations, court orders and subpoenas or similar requests for information by authorities, or as otherwise required by law;
  • To respond to an emergency, or to protect the rights, property, safety and security of you and others, or to assist us in fraud, security or technical issues prevention or investigation or otherwise manage risks; and
  • If Saturday is involved in any merger, acquisition, sale of company assets, transition of service to another provider, or insolvency, bankruptcy or receivership, we reserve the right to transfer your Collected Information (including Personal Information) in connection with such transaction.

Saturday does sell or not share your Personal Information with third parties other than as described above.

2. Aggregated Data

Saturday may aggregate the Collected Information we collect from our various users and customers (so that it no longer identifies you specifically). We may use such aggregated data for research and analysis purposes (e.g., to create reports that we share with insurers) and for our internal purposes (e.g., to improve the Saturday Website), and we may share it with other companies (such as insurers) or individuals.

3. Automatic Data

In addition to the uses described above, Saturday may use Automatic Data to improve the Services and to help Saturday understand how users are using the Services. This information is also collected for statistical analysis, to determine what information or pages is of most and least interest to our users, to improve the utility of the material available through the Services, and for other purposes described in this Privacy Statement.


You may correct and update certain Personal Information by contacting us at


From time to time, you may receive email communications from Saturday, including communications regarding the Services or new products or services. To contact you, Saturday may use the information you provide to us, including email or postal address. You may, at any time, inform us that you do not want Saturday to contact you with marketing or promotional communications by using the Unsubscribe link at the bottom of each of these emails. After opting out, you will no longer receive marketing or promotional email communications from us; however, you will continue to receive (and may not opt-out of) other transactional messages, such as notifications and information relating to the Services (e.g., communications regarding your quote or application, security notices, etc.).


Saturday is committed to maintaining the security of the data you provide us. We use commercially reasonable safeguards to help protect against the unauthorized access and use of your Personal Information in our custody or control. While we are focused on the security of your Personal Information, you must remember that the Internet is a global communications vehicle open to threats, viruses, and intrusions from others. For this reason, Saturday cannot promise, and you should not expect, that we will be able to protect your Personal Information at all times and in all circumstances. Saturday cannot guarantee the security and privacy of transmissions via the Internet, and we will not be liable for any lack of security relating to the use of the Services by you. You agree that you will not hold Saturday liable for any damages resulting from any loss of privacy or security occurring in connection with any such communications.


If you are a California resident, you may have the right to request and receive certain information about our disclosure of your Personal Information to third parties for their direct marketing purposes in the past year, and your choices with respect to such disclosures. If you are a California resident and you wish to request a copy of such information, please contact Saturday at


1. Do Not Track Disclosure

We do not currently have the ability to recognize Do Not Track signals.

2. Third Party Analytics Providers; Google Analytics

We work with third party analytics service providers, including but not limited to Google Analytics and other similar providers, to help us better understand how our users use the Saturday Website. As a result, these third parties may collect certain information from you about your online activities over time and across different websites when you use the Saturday Website.

For example, we use Google Analytics to learn more about the types of users that visit the Saturday Website and to help improve the Saturday Website. Google Analytics provides us with certain data regarding the demographics of the users that visit the Saturday Website and their activities on the Saturday Website. To provide this service, Google Analytics may collect certain information about you from your computer, including but not limited to: information regarding your visit (such as the pages you visit and the length of your visit), information about your device (such as your IP address), how you got to the website, and other information about you. You can learn more about Google Analytics and how it collects and processes data (including how to control the information sent to Google) by visiting: You can opt-out of Google Analytics by using the Google Analytics opt-out browser add-on, available at


The Saturday Website may contain links to websites owned by other companies, such as insurers. Because Saturday has no control over the privacy practices or content of these linked sites, we recommend that you carefully review the privacy statement of each website you visit. Saturday is not responsible for the content or privacy practices of websites owned by other companies.

Unless otherwise specified, the Saturday Website, including the information provided therein, and the Services are intended for individuals within the U.S. Accordingly, if you do not reside in the U.S. and are using the Saturday Website or the Services, if you provide Personal Information to us, it may be transferred to and processed on computers in the U.S. and other countries. The data protection and privacy laws of such other countries, including the U.S., may not afford you the same level of protection as those in your own country. Do not provide your Personal Information to us if you do not want this information to be transferred outside of your country, or if the laws in your country restrict these types of transfers. Your provision of Personal Information to us will be handled in accordance with this Privacy Statement. By doing business or interacting with Saturday, using the Services, or by otherwise providing Personal Information to us, you agree to the terms of this Privacy Statement and are consenting to the transfer, storage, and processing of your personal information to and within facilities located in the U.S. and other facility locations selected by Saturday.

We do not seek to, nor do we knowingly collect, information from children under the age of 13. If a child has provided us with Personal Information, a parent or guardian of that child may contact us to have the information deleted from our records. To do so, contact Saturday through the information provided below in the “Contact Us” section.


For questions regarding this Privacy Statement, or to update or change any of the Personal Information that Saturday has about you, please contact us at:


Each time you use the Services, including by visiting the Saturday Website or by submitting information to us, you are indicating your acknowledgement and consent to the collection, use, and disclosure of your Personal Information as set forth in this Privacy Statement.

From time to time, we may update this Privacy Statement. If we do, we will note near the top of this page the date that any changes are made and/or when they become effective. If the changes being made are material (that is, we make a major change in the important points of this Privacy Statement), we may notify you of the changes in a more prominent way, such as through an email. Your inaction or continued use of the Services after the revised Privacy Statement is posted or after any such notices are sent will tell us that you agree to these changes. If you do not accept the terms outlined in this Privacy Statement or the revised Privacy Statement, please do not provide us with Personal Information or use the Services.

Saturday Insurance Services, LLC (“Saturday” or “Saturday Insurance”) is a licensed, digital insurance advisor. All tools, quotes, and information provided by Saturday are for educational purposes only and based on the limited information, if any, provided by you. We urge you to consult with your financial and tax advisors before making any purchase decisions. All quotes and estimates are non-binding and are not to be construed as a guarantee you will be able to purchase insurance. Availability of insurance and final pricing is determined solely by our insurer partners and subject to their review and acceptance of a completed application. All product guarantees are subject to the claims-paying ability of your insurer.